Marketing with Coupons

Percentage-Based Coupons

The Psychology and Strategy Behind Percentage-based Coupon Discounts

Unlock the power of percentage-based discounts! Learn the psychology behind this effective coupon strategy and use it to drive sales.

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Mobile Phone Coupons

The Role of Mobile Coupons in Modern Marketing

The use of mobile coupons in modern marketing is a powerful way to reach and engage customers, drive sales, and track the success of a campaign.

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Coupons in Shopping Cart

How to Implement Your Online Coupons

If you are looking to implement online coupons for your business, you will first need to determine what your goals are in using them.

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Expired coupons

Should You Expire Your Online Coupons?

Expiration dates on coupons are used to motivate customers to buy sooner rather than later. But is this the best practice?

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Coupons on Social Media

Don’t Rule Out Social Media for Offering Coupons or Deals

Merchants shouldn’t overlook social media as a way of bringing attention to their coupons and the deals they are offering.

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Online Coupon Codes

Different Ways to Use Online Coupons

Online coupons are a great way to increase sales. Here are some interesting ways that coupons can be used to bring in traffic and increase sales.

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Loss Leaders

Using Coupons as a Loss Leader Strategy

Loss Leaders are a carryover from brick-and-mortar retailers, but it can easily be applied to e-commerce by using coupons.

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groupon

Should You Consider Using Groupon?

Groupon does generate profits for many businesses. But according to some reports, not all businesses are happy with the costs and the results Groupon produced for them.

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Coupon Site Ads

How Online Coupon Websites Make Money

How do coupon code websites make money? There are a few ways in which they can make money from their sites which will be explored here.

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Reputation

Can Online Coupons Discount Your Brand’s Reputation?

Online coupons can be used strategically to bring in more sales. However, going overboard can make it seem to your customers that you are overcharging to begin with.

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